We are an online media platform with a strong presence on YouTube, Facebook, Twitter, TikTok, and Instagram. Our offices are based in Wote Town, Makueni County.We enjoy a global following, with the majority of our audience located in Kenya (83%). Other countries where our content reaches include the United States (2.6%), Tanzania (1%), Uganda (0.7%), the United Kingdom (0.7%), India (0.8%), Qatar (0.4%), Canada (0.4%), Saudi Arabia (0.2%), and South Africa (0.2%).Our core target audience comprises both male and female viewers aged between 15 and 65 years, primarily within the LSM 4–7 category, although we do attract a spillover audience as well. Our programming focuses on news coverage, live streams, and engaging talk shows designed to inform, entertain, and spark meaningful conversations across diverse communities.
Our content format is a dynamic blend of social, political, and economic affairs, reflecting the issues that matter most to our audience. We deliver our programming through presenter-led talk shows, news segments, and in-depth features that are crafted to inform, inspire, and promote socio-economic empowerment within our communities. Throughout the day, we broadcast in a rich mix of Kiswahili, English, and Kikamba, ensuring our content remains accessible, relatable, and inclusive to our diverse viewership.
We are proud to be recognized as one of the fastest-growing online media platforms in Kenya and beyond, with our reach now extending across 10 countries. Our audience continues to grow steadily, with over 10,542 subscribers on YouTube, more than 30,000 followers on TikTok, over 5,000 followers on Facebook, and a community of over 1,000 on Twitter. With this expanding and engaged audience, we are committed to leveraging our reach to drive meaningful change and positively impact society.
Our content is designed to be inspirational, informative, and educational—always relevant and easily relatable to the communities we serve. We take pride in our originality as a homegrown online media platform that truly understands and resonates with our target audience.
We have established a broad online presence with a clear, sharp, and strong visibility across every corner of our footprint. Our platform enjoys high reach and dominance, not only within our core target audience but also extending beyond it. We have a deep understanding of our viewers—their social concerns, daily lives, and unique lifestyles. Our programs are crafted to connect with and reflect the experiences of our audience, fostering a strong sense of identification. As a result, we’ve earned the loyalty and trust of our followers.